Strength and Capabilities – YourLand Developments

Strength & Capabilities

We don’t just deliver – we create. While our legacy is the projects we deliver, what often goes unseen is the opportunity creation and strategic planning work that commenced many years before the project took shape. This is what sets YourLand apart.

Strategic value creation

YourLand’s deep relationships with Victorian landowners, built on our core values, enable us to engage early and maximise property potential. We unlock value through strategic planning expertise, landowner aggregation, rezoning capabilities, and active participation in the PSP process. Our in-house planning team works alongside industry leaders and government agencies to optimise development outcomes.

Flexible acquisition structures

YourLand excels in crafting flexible acquisition and partnership structures that drive growth. Our success stems from our ability to customise our deal structures, a deep understanding of stakeholder motivations and risk appetite, and established relationships with equity partners and lenders. This comprehensive approach, backed by our proven track record, enables us to deliver tailored solutions that benefit all parties.

Delivery

Our delivery team drives YourLand’s success through diverse expertise in civil engineering, construction, planning, commerce, architecture, valuation and project management. Our collaborative approach, combined with existing long-standing partnerships with Victoria’s leading consultants, ensures exceptional project execution across our portfolio.

Marketing

We create communities for people, and the success of our communities is measured by the people who interact with them. Marketing is the key to connecting with those people via a communication loop: understanding what they want and communicating we what we can offer them. This internal capability is key to the success of our projects, ensuring each one always meets the market.

YourLand Realty

An external sales agent is never going to have the same passion as we do for our projects, which is why we created YourLand Realty our licensed real estate agency. Our dedicated sales consultants convey our passion to our customers. They create a direct link from the sales floor back to the marketing and delivery teams, serving as a direct measure of our ability to meet the market’s needs.

Ello Lending Co

Established in 2022 by YourLand, Ello Lending Co. is a mortgage broking service that specialises in lending for land, and house and land buyers, helping future homeowners navigate the unique requirements of land and construction finance. Visit Ello’s website to find out more about The Ello Difference.

YourLand
Residential

YourLand’s significant residential developments are renowned for their sense of belonging. For 15 years, we’ve built communities where families come together to realise their dreams, plans and ambitions. Places where people can grow together.

YourLand
Industrial

We create projects that deliver the amenity businesses and industry need to succeed. An outstanding reputation for developments of the highest quality underpins our business and investor partnerships.